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Introducing The New MINI COOPER

The design objective for the new MINI COOPER was to produce the most emotive small car in the world. To achieve this target the MINI is the best handling, performing and equipped car in its class.

Manufactured in an updated version of the original Oxford plant the MINI COOPER preserves the unique character of the old Mini, while fulfilling the BMW basic product values of safety, quality, efficient cost of ownership and environmental responsibility.

Fig 1: MINI COOPER
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Model Range MINI 

  1. MINI COOPER
  2. MINI COOPER S (Supercharged)

The Vehicle Identification Number (VIN) code between BMW and MINI is different.

BMW Cars: WBA  / MINI: WMW 

Fig 2: Mini Badge
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Mini Badge 

The style of the old Mini badge has been retained for the MINI, but has been updated to give a crispier, more modern look to the match the product.

MINI Service 

The MINI COOPER is fully integrated in the organization. All data relating to the MINI COOPER is available in the BMW Service infrastructure on BMW CDs (DIS, TIS, KSD and EPC), and in the BMW network.