Introduction of SWT Software Activation
In March 2007 the activation of single software components was commenced at BMW. This laid the foundation stone for the business model "software as a product".
It allowed functions already installed in the vehicle to be made usable for the customer and to activate them by means of an activation code.
This in turn created the opportunity to invoice software licenses individually with the supplier and only after its activation. In addition, copy protection was hugely improved by activation code activation, an asynchronous encryption method.